EasyOptOuts Review: The $19.99 Service That Beat Most Paid Competitors
EasyOptOuts. Cheapest service that actually works. No affiliate program, so few sites tell you about it.
TL;DR: EasyOptOuts is the best-value data-removal service we tested. It costs a flat $19.99 per year, runs automated opt-out scans roughly every four months, and scored 65% removal (grade A) in the independent 2024 Consumer Reports study, second only to Optery. The experience is bare-bones: no dashboard, no fancy reports, just an email when the work is done. We want to be blunt about one thing. EasyOptOuts has no affiliate program, so we earn nothing recommending it, and we still rank it second overall. If you want maximum coverage per dollar, this is the one.
What EasyOptOuts Actually Is
EasyOptOuts is a no-frills data-removal service run by a small US team. You give it your name, current and past addresses, and a few identifiers. It then searches the major people-search sites and data brokers, finds listings that match you, and submits opt-out requests on your behalf. That is the whole product. There is no privacy score to gamify, no marketing dashboard, no upsell carousel.
What makes it interesting is that it does the boring part well. After the initial sweep, EasyOptOuts re-scans automatically about every four months and removes any listings that have reappeared. Data brokers re-list people constantly, so this recurring cleanup is the part that actually matters over a full year. You pay once, and the service keeps working quietly in the background.
It covers more than 70 data-broker and people-search sites at the time of writing, including the high-traffic ones most people worry about: Whitepages, Spokeo, BeenVerified, MyLife, Radaris and their many sister sites. For context on how we score that coverage, see how we test.
The Price: $19.99 Flat, and Why That Matters
EasyOptOuts charges $19.99 per year for one person. There is no monthly plan, no tiered "premium," no per-broker add-on. That single price is the entire pitch, and it is dramatically cheaper than the competition.
| Service | Annual price (individual) | Billing model | Affiliate program? |
|---|---|---|---|
| EasyOptOuts | $19.99/yr | Flat annual | No (we earn $0) |
| Optery | ~$99-$249/yr | Tiered (free to Ultimate) | Yes |
| Incogni | ~$90/yr | Annual or monthly | Yes |
| DeleteMe | ~$129/yr | Annual | Yes |
| Aura | ~$144/yr+ | Bundle (identity suite) | Yes |
At a fifth to a seventh of the cost of the bigger names, EasyOptOuts forces an honest question: are you paying competitors for better removal, or for a nicer interface? Based on the test data below, you are mostly paying for the interface. If price is your main constraint, also read our cheapest data removal service breakdown and the free vs paid comparison.
The Test Data: 65% Removal, Grade A
We do not rank by commission, we rank by tested removal effectiveness. The most credible third-party benchmark remains the 2024 Consumer Reports study, which submitted real test identities to paid services and measured how many broker listings actually disappeared within four months.
The headline finding was sobering: paid services removed only about 35% of listings on average, and manual DIY opt-outs beat many of the paid tools. But two services stood clearly above the pack. Optery led at roughly 68%, and EasyOptOuts came second at about 65%, both earning an A grade. Better-known names like Incogni and DeleteMe landed in the mid-pack, well behind.
Sit with that for a second. The $19.99 service removed nearly twice the listings of the industry average, and finished within a few points of the $99-and-up category leader. That is the entire reason EasyOptOuts holds the value crown in our 2026 ranking. For the head-to-head against the category leader, see Optery vs EasyOptOuts.
The Bare-Bones Experience (the Honest Downside)
This is where EasyOptOuts loses points, and we want you to know exactly what you are giving up before you buy.
- No dashboard. There is no live portal showing each broker, its status, and a progress bar. You sign up, you get confirmation, and later you get an email summary. That is it.
- Minimal reporting. Competitors like Optery and DeleteMe send detailed before/after screenshots and removal evidence. EasyOptOuts gives you far less hand-holding, which can feel like a leap of faith if you like seeing proof.
- No bundled extras. No VPN, no credit monitoring, no insurance, no family suite marketing. It removes data, full stop. If you want an all-in-one identity bundle, that is what Aura sells, and you can read our Incogni vs Aura piece for that trade-off.
- Self-serve only. Support exists by email but it is a small operation. Do not expect a polished concierge experience.
None of this changes whether your data gets removed. It changes how much reassurance you feel while it happens. For some people, especially anyone less technical, the visible dashboard of a pricier service is worth the premium. That is a fair reason to pick Optery instead. Just understand you are buying confidence and convenience, not measurably better removal.
Who EasyOptOuts Is For (and Who Should Skip It)
Choose EasyOptOuts if: you want the most listings removed per dollar, you are comfortable with a set-and-forget tool, and you do not need a dashboard to feel reassured. It is the obvious pick for a single privacy-conscious adult, and a strong fit for households who want to cover several people cheaply.
Look elsewhere if: you want detailed removal reports and a visible status portal (consider Optery or DeleteMe), you want data removal bundled into a wider identity-protection suite (Aura), or you would rather do it yourself for free. On that last point, we say it plainly: the same 2024 study showed careful manual opt-outs beat many paid tools, so if you have a few hours and patience, DIY genuinely works. We cover that in are data removal services worth it. EasyOptOuts is essentially DIY done for you, at a price low enough that most people will happily skip the manual grind.
Our Verdict: Best Value, No Strings
EasyOptOuts is the easiest recommendation we make, and the most awkward one for our business. It scored 65% (grade A) in the only independent benchmark that matters, costs a flat $19.99 a year, and keeps re-scanning every four months so removals stick. The catch is purely cosmetic: no dashboard, no reports, no bundled extras.
We earn affiliate commissions when readers choose Optery, Incogni, DeleteMe, Aura and most other services. We earn nothing from EasyOptOuts because it has no affiliate program. We still rank it second overall and crown it our value pick, because the test data leaves no honest alternative. If this page does nothing else, let it prove our rankings follow the removal numbers, not the payouts.
FTC disclosure: some links on The Removal Lab are affiliate links that may earn us a commission. The EasyOptOuts link is not one of them. Sign up directly at easyoptouts.com. To see where it sits against the field, read the full 2026 rankings or the Optery vs EasyOptOuts matchup.
EasyOptOuts is worth a look, but Optery scored highest in our removal benchmark. Compare before you commit.
Affiliate link. We may earn a commission at no cost to you. It never changes our scores (see how we test).
Frequently asked questions
How much does EasyOptOuts cost?
EasyOptOuts costs a flat $19.99 per year for one person. There is no monthly plan and no tiered upgrade. That is roughly a fifth of what services like DeleteMe or Optery charge, which is the core of its value proposition.
Is EasyOptOuts actually effective, or just cheap?
Both. In the independent 2024 Consumer Reports study it removed about 65% of test listings within four months and earned a grade A, finishing second only to Optery (~68%) and well ahead of the ~35% industry average. It is cheap and one of the most effective tools tested.
Does EasyOptOuts have a dashboard?
No. This is its main weakness. There is no live status portal or detailed before/after reporting. You sign up, it runs automated scans roughly every four months, and you receive email summaries. If you want a visible dashboard, Optery or DeleteMe offer that at a higher price.
Why do you recommend EasyOptOuts if you earn no commission from it?
Because we rank by tested removal effectiveness, not by payout. EasyOptOuts has no affiliate program, so we earn nothing recommending it, yet its 65% score makes it the clear value winner. We would be misleading you if we buried it to favor services that pay us.
EasyOptOuts vs Incogni or DeleteMe, which is better?
On the 2024 test data, EasyOptOuts (65%) outscored both Incogni and DeleteMe, which landed mid-pack, while costing far less. Incogni and DeleteMe offer slicker dashboards and, in Incogni's case, automated broker-list coverage. For raw removal per dollar, EasyOptOuts wins. See our Incogni vs DeleteMe comparison for the full breakdown.
Should I just do data removal myself for free?
You can, and it works. The 2024 study found careful manual opt-outs beat many paid services. DIY is realistic if you have a few hours and stay on top of re-listings. EasyOptOuts is essentially that same process automated for $19.99/yr, which most people find worth it to avoid the recurring manual effort.
